(by Naomi, Founder of YumYumRunner™)
Okay friends… pull up a chair. Or sit on the floor like I’ve been doing for WEEKS, because apparently that’s my natural habitat now. Your girl has officially entered startup gremlin mode.
Let me tell you about the last few weeks of my life.
So first, I teamed up with the Free Website Guys — bless these humans. They looked at my chaos, my vision, my “I have no idea what I’m doing but I’m doing it anyway” energy and said, “Yeah, we can work with this.” And now? BOOM. Website in the making. Real brand colors. Real structure. Real potential.
Not me getting emotional over fonts.
Then I upgraded from “living room floor CEO” to “woman in her tech era” because your girl got a whole Microsoft Surface and an actual desk. Like… A REAL DESK.
Not the Japanese extra-low coffee table that has had me folded like a lawn chair for months.
When that desk arrives Tuesday?
I might actually cry on it.
Big girl sobs.
Happy tears and maybe some regular exhausted ones too.
I even got a legal PO Box for the company.
Tell me WHY this felt like signing a lease on my dreams??
Like ma’am, you’re still eating cereal at 1am, relax.
And THEN… insurance hunting.
Trying to find a company brave enough to insure a dream that is basically taped together with grit, caffeine, and feral determination.
Who wants it?
Anyone?
Bueller?
We’re also moving into a local partnership—and not just any partnership. A group that SEES the community the way I do. They get the importance of local. Of makers. Of small creators. They get ME.
(Which, honestly, is impressive in itself.)
And yes, there’s a potential investor.
A real one.
Deep pockets.
Community-minded.
Probably eccentric (which tells me he might LOVE me).
If that conversation goes well… ohhhh baby, we’re about to take off.
And through all this?
I’m juggling two dogs, a special-needs kiddo who needs the right kind of care, and DoorDashing so we don’t sink financially.
It’s giving “main character in a heartfelt comedy” vibes.
It’s giving “if one more thing goes wrong I will scream but also still keep going.”
It’s giving real life.
Here’s the truth:
I’ve cried on my floor more nights than I can count.
Not because I’m weak — but because doing something HUGE while doing it ALONE hits different. I’ve wished so many times for help, for support, for someone to say, “Naomi, you’re not crazy. This is going to work.”
And yet every morning…
I get back up.
I log back in.
I build again.
I know creators don’t fully see the vision yet.
I know people are watching me thinking:
“Okay girl… what IS YumYumRunner exactly?”
But one day very soon…
They will see it.
They will FEEL it.
And when they do? It’s going to be magic.
Not because I got lucky — but because I refused to stop building.
I’m tired.
I’m broke.
I’m hopeful.
I’m terrified.
I’m unstoppable.
And for the first time in a long time…
I don’t feel like I’m doing this journey alone anymore.
You’re here. The team’s forming. The foundation is real.
My little spark of a dream is turning into a fire.
So yeah…
Welcome to YumYumRunner™ — where I build a multi-million dollar vision from the floor of my living room, with messy hair, a stubborn heart, and more determination than any Fortune 500 CEO could ever handle.
Stick around.
It’s about to get wild.
— Naomi ❤️